No. 13 (2017): Challenges and opportunities of the Public relations: formation, investigation and health

The focus of this monographic is centred on the challenges and opportunities that the Public Relations are living in our days, especially in the ambiences of Health, but also in formation and investigation. The Public Relations keep on living through at this moment, in which they become strong inside the field of the Communication, incorporating new strategies, tactics and skills that apply to different professional fields. In this  monographic, we will realize a theoretical - practical vision on the current state of this ambience of the knowledge, starting by its terminological enmarcation, an analysis of the role that are playing in different management, institutional and academic environments and ending with several case studies of national and international reference concerning the Communication of Health.

September-January.