Complementarity of Strategic Assets

A Symbiotic Evolutionary Model for Open Innovation

Authors

DOI:

https://doi.org/10.25029/od.2020.276.19

Keywords:

Open Innovation, Corporate Engagement with Startups, Strategic Assets, Complementarity, Symbiosis

Abstract

This article proposes and demonstrates the Evolutionary Model of Symbiotic Relationships for Innovation, which aims to evaluate the propensity to establish mutualistic symbiotic relationships between corporations and startups, considering evidence of the complementarity of strategic assets for innovation of these organizations. Inspired by the concept of symbiosis, the goal is to identify the pairs with the greatest complementarity of strategic resources necessary for the generation and capture of the value of innovation projects and determine if this relationship promotes gains for both parties. Results show a correlation between the propensity indicated by the model and the selection actually performed.

Author Biographies

Roberto Luiz Souza Monteiro, Centro Universitário SENAI CIMATEC (Brazil)

Roberto Luiz Souza Monteiro has a postdoctoral degree in Computational Modeling and Industrial Technology from Centro Universitário SENAI CIMATEC, a doctorate in Dissemination of Knowledge from the Federal University of Bahia, a master's degree in Computational Modeling from the Visconde de Cairu Foundation, a bachelor's degree in Information Systems from Universidade Estácio de Sá and degree in Administration from the State University of Bahia. He is currently a professor at the State University of Bahia and at the Centro Universitário SENAI CIMATEC. Has experience in Informatics and Society, with an emphasis on Applied Social Sciences, Computer Science, with an emphasis on Formal Languages and Automata and Computational Modeling with an emphasis on Complex Systems, working mainly on the following themes: compiler design, embedded systems, analysis of complex and social networks and artificial intelligence.

Flávio de Souza Marinho, Centro Universitário SENAI CIMATEC (Brazil)

Master in Business Administration from Universidade Salvador - UNIFACS (2005), postgraduate in Marketing from Escola Superior de Propaganda e Marketing / SP (2000) and graduated in Social Communication from Universidade Católica do Salvador (1997). Professional trajectory includes experiences as an executive, consultant, professor and academic researcher. Main topics of interest are Marketing, Innovation, Competitiveness and Entrepreneurship.

Renelson Ribeiro Sampaio, Centro Universitário SENAI CIMATEC (Brazil)

Postdoctoral Fellow (2010/11), at the Department of Sociology, University of Wisconsin Madison with Professor Erik Olin Wright. Ph.D. (1986) in the area of Economics of Innovation at Science Policy Research Unit - SPRU, University of Sussex, England. Masters (1979) in History and Social Studies of Science - University of Sussex, England. Graduate Studies (1974-75) in Mathematical Physics - UNB, and BS in Physics (1973) - Physics Department of UFMG. Research on the following subjects: Generation and dissemination of knowledge in innovation processes in organizations; System dynamics modeling to analyze the competitiveness of industrial clusters (local production systems). He is currently a Full Professor at the Centro Universitário SENAI CIMATEC.

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Published

2020-09-30

How to Cite

Souza Monteiro, R. L., Marinho, F. de S., & Sampaio, R. R. (2020). Complementarity of Strategic Assets: A Symbiotic Evolutionary Model for Open Innovation. Obra Digital, (19), 149–166. https://doi.org/10.25029/od.2020.276.19

Issue

No. 19 (2020): Digital uses to promote democratic experiences

Section

Miscellaneous

License

Obra Digital uses a Creative Commons International licence 4.0 

Copyright for authors

Creative Commons.org Licenses 4.0

 

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