Convergence as a tool against the impact of COVID-19 on journalism:
a case study of the Brazilian channel SporTV
DOI:
https://doi.org/10.25029/od.2023.386.24Keywords:
Convergence, COVID-19, Sports Journalism, SporTV, Brazilian TelevisionAbstract
This paper shows how convergence in the technological, professional, content and business dimensions (Salaverría, 2003, 2010) has been fundamental in overcoming the difficulties imposed by COVID-19 in the productive routines of Brazilian sports journalism. It is based on an analysis of the SporTV channel, which is the leader in terms of viewership among sports channels and was the first in the country to broadcast a programme completely adapted to be broadcast from the participants' homes during the pandemic. The research technique used was a case study based on content analysis and interviews.
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