Fake News: propagación y comunidades, ¿Cuál es su relación?
DOI:
https://doi.org/10.25029/od.2023.383.24Palabras clave:
comunidades digitales, impacto, comunicación social, metodología netnográfica, observación lurking, fake newsResumen
El presente estudio investiga el creciente papel de las fake news en las comunidades digitales y el posible impacto resultado de su rápida propagación. Para ello, se usó la metodología netnográfica, junto con la observación lurking. Esta última se usó para preservar la integridad de los participantes. La recopilación de datos se enfocó en dos grupos políticos de ideologías similares con libre acceso en WhatsApp. Dichos datos permitieron una comprensión más detallada sobre la influencia de las fake news en la toma de decisiones, además de las posibles razones de su fácil y rápida propagación por internet.
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Derechos de autor 2023 Thomás Czrnhak, Cristiano Max Pereira Pinheiro, Thiago Godolphim Mendes, Eva Caroline da Silva Ev, Eva Bez Galarza
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